About Us

We are Canada's Largest Lower Commission & Full Service Real Estate Brand! 

At 2% Realty, our brand offers consumers 100% Real Estate Agent Services and 100% REALTOR.ca exposure at a fair and reasonable rate of commission. We charge a flat 2% of the selling price of the property. 

With all of the advancements in technology over the last 13 years, combined with a highly educated consumer taking a "hands-on" approach, the conventional Real Estate Brokerage model is tired and inefficient. There is a clear disconnect between the amount of work now required by REALTORS® today, in relation to the high commissions charged. With home prices continuing to rise, 2% Realty fills the gap between higher priced commission REALTORS® and a do-it-yourself seller kit. 

At 2% Realty, our REALTORS® are tech savvy, paperless and extremely efficient, allowing them to focus more time on their clients. Our brand generates leads, which keeps our REALTORS® busy, current and focused.

We are proud to have been ranked for 7 consecutive years as one of Canada's Fastest Growing Companies by Profit Magazine!

Founding Broker – Roy Almog

Roy Almog is the founding broker of 2% Realty Inc. While working full time in the Telecom industry, Almog dabbled in real estate investment – buying, renovating and renting properties. After numerous transactions and tens of thousands of dollars paid in REALTOR® commissions, Almog realized the gap in the market for a full service Real Estate Brokerage, offering MLS exposure without higher priced REALTOR® commissions.

Roy became a licensed REALTOR® and Broker and 2% Realty began its adventure! Within a few years of tremendous success, Almog realized the opportunity to franchise the 2% Realty model. True to his commitment to innovate the real estate industry, our franchise system was born – a system that enables our franchise partners to spread the 2% love, unprecedented service, and savings!